Quick answer: Ask after a completed job, send a short Google review link, and quote specific reviews on the London website next to the call button.
A simple review system for London: ask, display, and turn customer words into local SEO. This guide is written for businesses in London and Croydon, Lewisham, Greenwich and Bromley.
When to ask
Ask the same day the job finishes. a cleaner covering South East London who waits a fortnight gets silence. A text with one link beats a printed card that is lost in the van.
Where to show reviews
Near the first call to action, on the service page, and in the Google profile. Named towns in the review (“came out to London the same afternoon”) help searches from Croydon, Lewisham, Greenwich and Bromley.
Schema and honesty
Only mark up reviews you display and own. Fake stars are a trust and policy risk. Budget Web Design London implements Review markup where the comments are genuine.
Turn reviews into answers
If customers repeat “fair price” or “on time in London”, put those phrases in FAQs. London searchers compare three quotes in under two minutes.
We can add a review block to your site from £150.
Frequently asked questions
Can I pay for reviews?
No. Ask happy customers. Incentives that require a positive review break Google’s rules.
Should reviews live only on Facebook?
Google reviews move local rank. Display them on the site too.
What if I get a bad review?
Reply calmly with facts. Then fix the process so the next London job is cleaner.